Leading up to his founding Esteem Media leadership role, Adam Japko served as President of DigitalSherpa, a high growth SMB social media, content marketing, and internet discovery business offering content, social media, reputation management, local listings, lead generation, web business intelligence, and more. The company served over 4,000 SMBs. These experiences, along with the unexpected success of his wine blog, WineZag, reaffirmed a deep belief that authentic digital content& consistent online community engagement drive in-person networking to create a powerful brew capable of transforming personal and business brands. Prior to DigitalSherpa, Adam lead the creation of the largest network of regional luxury shelter media properties for Network Communications, Inc (NCI). While President there, he acquired or launched all of the properties that now make up most of Esteem Media, Inc.’s current portfolio.
Earlier, Japko spent 14 years at PennWell Corporation, a privately held business-to-business information provider serving the global Technology, Energy, and Municipal Services markets as President and Chief Operating Officer of the Advanced Technology Division and member of the company’s board of directors. His background in the publishing, online, and event management industry also includes management positions at Media Networks, Inc. a 3M Company specializing in local networks of national magazines including Time, Newsweek, Sports Illustrated, and Business Week, Sunday Magazine Network, and various B2B media companies including BMT, Gralla, and Miller Freeman (United Newspapers).
Adam continues as an active member of the wine industry’s social media landscape through his award winning blog; WineZag. In 1979 Japko received a BA in Journalism from New York University, pursuing advanced road studies following the Grateful Dead since 1971.